WE Convention 2025

Known for her dynamic and engaging personality, Mardinian is passionate about helping others feel confident through beauty transformations.

"The more you know yourself — how you react, what drives you, what scares you —the better your chances of success and of living a full life that includes everything that matters."

"What started out as a personal mission tremendously grew into something bigger than one-to-one therapy and today Dzeny gives people around the world access to timely support anytime, anywhere."

"If you're a professional who has spent years mastering your craft, you should also value the expertise of people who have mastered theirs."

"I came to the point when I turned down a role that offered me more seniority, more money, more spotlight, but less purpose. However, I was convinced that this was the right thing to do and I managed to convince the key stakeholders. It worked out very well and I found myself to be truly energized and even more committed to succeed.

"To anyone seeking to balance career, money, and life, I would say: be clear about your values, never lose sight of why you are running your race."

It's really about investing in yourself, and putting your time and money into your business."

"If I could give one mindset shift, it would be this - Do not chase money, chase stability. When you are stable, the money flows naturally."

"Running a jewelry brand means living between markets, metal prices, and creativity — balance is non-negotiable. I've learned to make discipline my ally: I start each day early, review numbers, but then consciously switch to the creative side — sketching, planning campaigns, or reflecting in silence."