Using a combination of research findings and basic common sense, the author provides some much needed clarity on what he calls the "leadership industry" and proceeds to dismantle it.
Some parts of this book tap into how to get the best out of every employee while keeping happiness and motivation at the forefront- a true formula for success.
Marketing was formally a far simpler task than it is in today's connected world- not too long ago, it was along the lines of thinking up a catchy slogan, designing an eye-catching ad, filming a memorable commercial
In the world of business today, innovation is a key player in the success or failure of any company. It's no longer enough to just have ideas, those ideas must be brought to life through action
In a world full of constant distractions and time-consuming tasks, the authors believe we are experiencing not only technological advances but cultural upheaval.
The Daily Edge is about workflow and productivity but if you take the time to go deeper and really implement the truly practical hints on a regular basis, you will see a change.
Individuals with busy lives: the Mindfulness Pocketbook is a valuable tool with advice and exercises that will help you not only in your personal life, but your business one as well.
Author Gail Thomas aims to show you how one key item can both give you back valuable time to pursue new paths to grow your business, and to make your staff grow and expand in their roles
When Dr. Tina Seelig, Professor of the Practice in the Department of Management Science and Engineering at Stanford University, writes a book about how creativity is a critical factor in business, you know it will be chock full of solid tools and implementation ideas.
At first glance, this is the farthest thing from a book that applies to corporate culture, but a deeper read shows that it is a great self-improvement tool.
As people move up the corporate ladder, they take with them their experiences, and one day look back ruefully and think that they wish they would've known at the beginning of their careers what they do now.
It would be a safe bet to say that each of us at one time or another has woken up, looked at aspects of our lives (work or personal), and found that change is necessary.
Christian Rudder discusses how our every click, our every like and retweet give companies an idea of who we are, and where we fit into a marketing demographic.