Martin Braddock

Associate Director, PDSi
Martin Braddock is an Associate Director of Performance Development Services (PDSi) based in Dubai. He has over 25 years senior management experience within international blue-chip and privately-owned fast growth organizations. He held positions with Land Rover, Rank Xerox, BET, and the RAC, managing mergers and acquisitions across Europe and the U.S., and he has also led the turn-around of two SME businesses as CEO and MD. Braddock coaches throughout the MENA Region across a range of sectors including financial and business services, healthcare, manufacturing, energy, automotive and engineering services, pharmaceutical, and retail. Braddock holds a Diploma in Advanced Executive Coaching accredited by The International Coach Federation.

More From Martin Braddock

Business News

Retaining Founding Principles Can Be Tough

An appreciation of the reality that as a business grows, not everybody who comes on board shares the same level of enthusiasm or commitment to the organization's vision, is needed.
Business News

The What, Who And Why Of Executive Coaching

The concept of supporting an individual on their journey to get them to where they want to be remains a frequently used reference in the practice of executive coaching.

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