Communication Strategies | Page 2

A look at the power that radio has as a medium for creating new business leads and a strong connection with potential customers.

What effect will your English skills have on your chances, with today's social media promotions, blogging, international client lists, conventions, exhibitions, launches and the like?

A new year signifies a fresh page, a fresh calendar of days that are overflowing with hope, exciting unknowns, and a chance to reset the button to get focused on big goals.

Here's a three-step method to go from being someone with stage fright to a thriving speaker instead.

Communication is the most used and the most common business tool we all have access to, and it is the unofficial way to make or break our deals.

Are emojis, video stories, and social conversations taking over from often-impenetrable jargon?

Real motivation starts at the psychological level of the need to be heard and the gratification that follows from being heard.

Clear communication is essential to good business practice, and yet so many Middle Eastern firms suffer from what we can call the "fog of war."

The truth is that journalists are hungry for sources and contributors to stories, but they often don't want to talk to someone who hasn't had a lot of experience dealing with the media.

Asking for a raise, persuading somebody that your idea is right and/or theirs is wrong, giving bad news to a supplier or direct report- nobody in their right mind enjoys these situations.

One of the most considerable challenges in career progression is getting noticed at work.

It takes a great deal of care and thought to create an infographic that people are going to respond to. Here are a few tips that will help you to design stunning infographics.

The success of any startup is governed by its communication strategy and how well it is able to communicate its idea.

Paying attention to others will not only help you understand their point of view, but it also the key to developing relationships that are based on trust.

Whether a startup, an established MNC or a developing personal brand, harnessing the power of PR is at the top of every company's marketing to-do list.

2016 will bring a lot of changes to the world of communication, and it will be the turning point for trends that used to be relevant in the past.

Sunil John, CEO of ASDA'A Burson-Marsteller, one of the largest PR consultancies in the Middle East, reveals his tips on creating the master narrative for your business.

To help other budding entrepreneurs build their own reputation and benefit from the power of PR, here are our top tips to get SMEs on the radar of potential investors, clients and talent.