Al Ain Farms Group to Reduce Added Sugar by Up to 20% Across Dairy, Beverage Products

Al Ain Farms Group (AAFG), one of the UAE’s largest food and beverage (F&B) manufacturers, has pledged to reduce added sugars by 10% to 20% across its dairy and beverage brands, including Al Ain Farms and Marmum Dairy, in an effort to help improve public health.

The reformulation initiative is one of programs under Abu Dhabi’s Healthy Living Strategy aimed at improving the nutritional profile of widely consumed food and beverage products in the UAE, formalized in collaboration with Healthy Living and the Abu Dhabi Quality and Conformity Council.

“We’re focused on combining new product innovation with progressive reformulation across our existing portfolio to make healthier choices more accessible, without compromising on taste and quality on top of the juice range which we pioneered in no sugar added to beverages we consume daily,” Hassan Safi, Group CEO of AAFG, said. “This marks a significant milestone in our journey to set a new benchmark for responsible, science-led food innovation in the UAE, and we are proud to collaborate with government partners to advance these goals.”

AAFG launched a new health-focused product range in April 2026 and plans to reformulate several existing products, including flavored milk, yogurt and laban sold under the Al Ain Farms and Marmum Dairy brands. The reformulated products are expected to be available by September 2026, ahead of the back-to-school season.

“This is the kind of system-level action that advances our mission of building a healthier Abu Dhabi,” His Excellency Dr Ahmed AlKhazraji, Executive Director of Healthy Living, said. “By setting a practical and achievable benchmark, Al Ain Farms Group is helping pave the way for others across the food sector to follow, so that healthier options become widely available and the healthy choice becomes the easy choice for everyone.”