Health Meets Scale: RGB and BNC Publishing Partner to Expand Access to Trusted Medical Content Across MENA
Dubai-based RGB has partnered with BNC Publishing, publisher of Entrepreneur Middle East and Entrepreneur Al Arabiya, to scale access to verified health content across the region.
You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.
RGB, a Dubai-based broadcasting and content production company known for its cutting-edge output and expertise in branding and identity since 2006, and the creator of The Health Community —a digital platform focused on verified medical knowledge—has entered a strategic media partnership with Dubai-headquartered regional media company BNC Publishing.
The collaboration aims to expand access to credible, expert-led health content across the Middle East, leveraging Entrepreneur’s bilingual platforms and established regional audience.
Developed by RGB, The Health Community is a verified medical knowledge platform delivering concise video insights from healthcare professionals and institutions. The platform collaborates with leading medical organizations including Saudi German Hospital, one of the region’s most respected healthcare networks known for its advanced medical innovation, international standards, and decades of trusted patient care.
Designed as more than a content platform, The Health Community seeks to create a connected ecosystem where reliable healthcare knowledge can be shared in ways that are practical and accessible for everyday life. By translating clinical expertise into understandable guidance, the platform aims to empower individuals and families to make informed decisions about their health and wellbeing.
Under the partnership, Entrepreneur Middle East and Entrepreneur Al Arabiya will collaborate with RGB to develop bilingual editorial features, expert insights, and multimedia storytelling that elevate conversations around prevention, wellbeing, and human performance across the region.
Kamal Saleh, Chief Creative Director at RGB, said, “The Health Community was created to make trusted healthcare knowledge accessible to everyone. Partnering with Entrepreneur Middle East allows us to amplify that mission and bring expert insights to a wider regional audience.”
Rabih Najm, Managing Director at BNC Publishing, said the initiative reflects the growing importance of wellbeing in economic and social conversations. “Health and wellbeing are increasingly central to how societies think about productivity, resilience, and quality of life. Through this collaboration, we aim to spotlight credible medical voices while building a meaningful platform for informed conversations around healthy living.”
The partnership also sets the stage for broader initiatives designed to expand engagement around health and wellbeing, including plans to convene medical experts, innovators, partners, and the public through large-scale events focused on the future of healthy living in the region.
As both organizations deepen their collaboration, the initiative aims to create a trusted environment where healthcare knowledge can move beyond institutions and into everyday life, empowering communities with the tools and understanding needed to live healthier lives.
RGB, a Dubai-based broadcasting and content production company known for its cutting-edge output and expertise in branding and identity since 2006, and the creator of The Health Community —a digital platform focused on verified medical knowledge—has entered a strategic media partnership with Dubai-headquartered regional media company BNC Publishing.
The collaboration aims to expand access to credible, expert-led health content across the Middle East, leveraging Entrepreneur’s bilingual platforms and established regional audience.
Developed by RGB, The Health Community is a verified medical knowledge platform delivering concise video insights from healthcare professionals and institutions. The platform collaborates with leading medical organizations including Saudi German Hospital, one of the region’s most respected healthcare networks known for its advanced medical innovation, international standards, and decades of trusted patient care.
Designed as more than a content platform, The Health Community seeks to create a connected ecosystem where reliable healthcare knowledge can be shared in ways that are practical and accessible for everyday life. By translating clinical expertise into understandable guidance, the platform aims to empower individuals and families to make informed decisions about their health and wellbeing.
Under the partnership, Entrepreneur Middle East and Entrepreneur Al Arabiya will collaborate with RGB to develop bilingual editorial features, expert insights, and multimedia storytelling that elevate conversations around prevention, wellbeing, and human performance across the region.
Kamal Saleh, Chief Creative Director at RGB, said, “The Health Community was created to make trusted healthcare knowledge accessible to everyone. Partnering with Entrepreneur Middle East allows us to amplify that mission and bring expert insights to a wider regional audience.”
Rabih Najm, Managing Director at BNC Publishing, said the initiative reflects the growing importance of wellbeing in economic and social conversations. “Health and wellbeing are increasingly central to how societies think about productivity, resilience, and quality of life. Through this collaboration, we aim to spotlight credible medical voices while building a meaningful platform for informed conversations around healthy living.”
The partnership also sets the stage for broader initiatives designed to expand engagement around health and wellbeing, including plans to convene medical experts, innovators, partners, and the public through large-scale events focused on the future of healthy living in the region.
As both organizations deepen their collaboration, the initiative aims to create a trusted environment where healthcare knowledge can move beyond institutions and into everyday life, empowering communities with the tools and understanding needed to live healthier lives.
