50 Visionary Women: Elda Choucair, CEO, Omnicom Media Group

The agency brands under her leadership have consistently been recognised as top-performing companies in the region

By Entrepreneur Middle East Staff | Mar 03, 2025
Image credit: Omnicom Media Group

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This article is a part of Entrepreneur Middle East’s Special Edition: 50 Visionary Women

Elda Choucair is CEO of Omnicom Media Group MENA, spearheading the group’s growth and transformation since 2021. With a 19-year tenure at Omnicom, she has a proven track record of delivering exceptional results, and driving the group’s digital and technological advancements. The agency brands under her leadership have consistently been recognised as top-performing companies in the region, earning accolades at Effies MENA, Dubai Lynx, and MENA Digital Awards and being recognised by COMvergence.

A champion of positive change, Choucair is committed to creating a more equitable and sustainable industry. She actively contributes to industry organisations and is widely acknowledged as a leading figure in the region. Her exceptional leadership has been recognised by Forbes (100 Most Powerful Arab Businesswomen/Global Meets Local), Arabian Business (Dubai 100) and Campaign Middle East (Power List). She was also announced as a Cannes Lions Awarding Jury member in 2024.

This article is a part of Entrepreneur Middle East’s Special Edition: 50 Visionary Women

Elda Choucair is CEO of Omnicom Media Group MENA, spearheading the group’s growth and transformation since 2021. With a 19-year tenure at Omnicom, she has a proven track record of delivering exceptional results, and driving the group’s digital and technological advancements. The agency brands under her leadership have consistently been recognised as top-performing companies in the region, earning accolades at Effies MENA, Dubai Lynx, and MENA Digital Awards and being recognised by COMvergence.

A champion of positive change, Choucair is committed to creating a more equitable and sustainable industry. She actively contributes to industry organisations and is widely acknowledged as a leading figure in the region. Her exceptional leadership has been recognised by Forbes (100 Most Powerful Arab Businesswomen/Global Meets Local), Arabian Business (Dubai 100) and Campaign Middle East (Power List). She was also announced as a Cannes Lions Awarding Jury member in 2024.

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