100 Real Estate Agents: Honey Deylami, Executive Partner, Dubai Sotheby’s International Realty

Few Individuals have had a greater influence on Dubai’s ultra luxury residential market than Honey Deylami. For more than two decades, she has stood at the center of the emirate’s transformation into one of the world’s premier destinations for trophy real estate, advising ultra-high-net-worth individuals, entrepreneurs, family offices, and international investors on some of the city’s most prestigious residential acquisitions.

At a time when Dubai’s luxury market is being tested by regional tensions, Deylami has become one of its defining figures, trusted not only to facilitate extraordinary transactions, but to help guide clients through uncertainty with investment strategies measured in generations rather than market cycles.

Her journey began in 2005, when Dubai’s property market was still in its formative years. Having witnessed every stage of the city’s evolution, from the rapid expansion of the mid-2000s and the global financial crisis to the post-pandemic luxury boom, she has built a reputation for navigating changing market conditions with remarkable consistency. Shortly after Dubai Sotheby’s International Realty established its presence in the UAE, Deylami joined the firm, where she has since risen to become Executive Partner and one of its most accomplished advisors.

Today, Deylami specializes in Dubai’s ultra-prime residential market, focusing on exceptional mansions, waterfront estates, branded residences, and trophy penthouses across Palm Jumeirah, Jumeirah Bay Island, Dubai Hills Estate, DIFC, Emirates Hills, and other coveted addresses. Her client base spans some of the world’s most discerning investors, many of whom rely on her discretion, market intelligence, and global network when making significant real estate decisions.

Over her 21-year career, Deylami has advised on more than AED26 billion worth of real estate transactions, establishing one of the strongest track records in Dubai’s luxury sector. Her current portfolio includes more than AED5 billion in exclusive listings across Dubai, complemented by an international luxury property portfolio exceeding GBP1 billion. She specializes in properties valued above AED30 million, a segment where trust, access, and long-term relationships often matter more than public marketing.

Among the many milestones that have defined her career, Deylami sold Dubai Hills Estate’s highest-value villa for over AED100 million in 2021—the same year she completed the highest-value penthouse sale at Bulgari Residences, a feat she achieved twice. In 2022, she went on to broker Palm Jumeirah’s highest-value villa sale, at over AED145 million. The following year, in 2023, she brokered the sale of a AED220 million penthouse at AVA by Omniyat on Palm Jumeirah—one of the highest-value penthouse transactions ever recorded on the island—and was recognized as both Dubai Sotheby’s International Realty’s Top Performing Broker and Top Broker for Omniyat. Her momentum has continued since: in 2024, she listed Villa Allegra on Palm Jumeirah at AED230 million, and in 2025, she listed Dubai Hills Estate’s highest-value villa at AED150 million.

In addition to her portfolio of branded residences, Honey also manages a curated collection of ready and redevelopment opportunities within Dubai’s most prestigious villa communities, including mansions, mega mansions and plots in Palm Jumeirah, Emirates Hills, and Dubai Hills. These exceptional assets offer a rare opportunity to create bespoke residences where significant capital appreciation meets an unparalleled luxury lifestyle.

Yet what distinguishes Deylami is not simply the scale of her transactions, but the philosophy behind them. Rather than approaching luxury real estate as a series of individual sales, she advises clients on capital preservation, portfolio diversification, long-term appreciation, and global wealth planning. Her understanding of market cycles has enabled many clients to acquire assets that have appreciated significantly over time, with certain trophy properties changing hands multiple times under her guidance as values continued to rise.

Deylami’s standing in the industry has also made her a soughtafter voice in the media, with features and interviews in Bloomberg, Arabian Business, Mayfair Times, The National, Zawya, Mansion Global, Gulf News, and Harper’s Bazaar, where her residence in ONE at Palm was featured.

Repeatedly recognized among the Middle East’s leading women in business and consistently ranked as the firm’s top performing broker, Honey Deylami has become synonymous with excellence at the highest end of Dubai’s real estate market. In an industry where reputation is earned over decades and measured by trust as much as transaction value, she continues to set the benchmark against which others are judged—making her a fitting choice for the No. 1 position in Entrepreneur Middle East’s inaugural ranking Survival of the Fittest: 100 Agents Driving UAE’s Property Market Resilience.

Honey Deylami manages high-value real estate portfolios on behalf of ultra-high-net-worth individuals, family offices, and international investors, with a particular focus on Dubai’s most iconic branded and ultra-luxury residential developments, including ONE at Palm Jumeirah, AVA at Palm Jumeirah, ORLA, ORLA Infinity, Four Seasons Private Residences and Omoria Hotel Residences. Her exclusive portfolio includes some of the market’s most exceptional residences, including trophy penthouses, mega penthouses, and other rare waterfront assets.

Having been closely involved with these developments since their earliest planning and launch phases, Honey has developed an in-depth understanding of each project’s vision, layouts, premium positions, views, and long-term investment potential. Her expertise enables clients to identify and secure the most exceptional opportunities within Dubai’s most prestigious residential addresses, combining architectural excellence, exclusivity, and enduring value.

Honey’s confidence in these developments extends beyond her professional expertise. She is both a homeowner at ONE at Palm by Dorchester Collection, where she has lived since completion, and an owner at ORLA Infinity.